Friday, December 04, 2009

The Story Of Cap & Trade



Watch and learn!
"This is a story about a world obsessed with stuff. It's a story about a system in crisis. We're trashing the planet, we're trashing each other and we're not even having fun". With those words Annie Leonard introduces her film 'The Story of Cap & Trade'.

Annie's film is one of the clearest and gripping explanations I have seen until now on environmental threats, poking through the realities of the big boys, explaining it in such a way that the average news consumer can also follow it: with drawings and great narrative. Like this our news media could actually be able to present it. In understandable wording. But, there's probably no journalist left with the professional quality to do so. At least they understand the newsworthiness of Janet Jackson's nipple or Tom Cruise jumping around on Oprah's couch.  

There seems little 'green' left in the Copenhagen results, if we watch and listen to Annie Leonard (and I hope you will!). Annie started the highly approachable Story Of Stuff Project. On her website Annie is described as follows: "Annie Leonard, an activist who has spent the past 10 years traveling the globe fighting environmental threats, narrates the Story of Stuff, delivering a rapid-fire, often humorous and always engaging story about “all our stuff—where it comes from and where it goes when we throw it away.”

Annie Leonard says she researches her Stuff, that she is not just saying something. And she's doing a great job, as you can see in the film. She's like the perfect person to read a book to an adult. It's very pleasant listening to her. She keeps your attention. I became an instant fan of her style and what she points out.

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